memories are perhaps the best gifts of all
- gloria gaither
Inspired by happy gurgling sound made by babies,
the word ‘aagghhoo’ is a joyful expression of babyhood.
We like to call ourselves ‘interpreters’ of every newborn's emotional and ergonomic needs.
and strive to design around instinct of touch, sound and perception.
As a slow and essentialist baby brand, we promise to spoil you for 'less but the perfect choice'.