memories are perhaps the best gifts of all
- gloria gaither

Inspired by happy gurgling sound made by babies,

the word ‘aagghhoo’ is a joyful expression of babyhood. 

We like to call ourselves ‘interpreters’ of every newborn's emotional and ergonomic needs. 

and strive to design around instinct of touch, sound and perception. 

As a slow and essentialist baby brand, we promise to spoil you for 'less but the perfect choice'.

Baby Ergonomics

Slow & Mindful

Natural colours

Handmade Fabrics


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